Digital Marketing Manager [Taiwan]


 

Professional Type
Consumer Sales / Trading

Job Code
TW12075-003

Position
Digital Marketing Manager

Company Nationality
Taiwan

Working Location
Taipei City

Academic Background
Bachelor

English Proficiency
Conversation Level

Qualification
1.Over 7 years of digital marketing experience, with a proven track record of success. Understanding of branding, advertising and familiar with AI application on digital marketing is a plus.
(Applicants with less experience would be considered for the position of Digital Marketing Supervisor or Executive.)
2.In-depth knowledge of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising etc.
3.Strong analytical and quantitative skills, with the ability to interpret complex data and make data-driven decisions.
4.Experience in managing and optimizing digital marketing budgets.
5.Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
6.A team player, collaborative, ownership, creative, proactive, and agile.

Job Description
1.Develop and execute digital marketing strategies and campaigns to raise brand saliency, ensure product communication and to drive acquisition and retention.
2.Partner closely with internal and external parties to enable digital marketing related platforms, technologies, and solutions to deliver best-in-class customer experience to constantly improve conversion and increase customer lifetime values.
3.Manage and monitor multi-channels digital marketing budget. A strong skillset to oversee, plan, and execute websites, social media (FB, Google, IG, LINE and Forum), SEM/SEO, Display AD, database marketing, joint media campaign, etc.
4.Continuously analyze data, monitor, and track consumer behavior, competitors, and market trends to develop innovative solutions and ideas and provide recommendations to test and learn.
5.Create attractive and effective digital content and storytelling etc.; Collaborate with community development to manage multi and cross-channel users to optimize custom


 

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